This project involved the creation of a heartfelt branding system for an authentic Colombian restaurant named Abuelita’s. Inspired by the cherished memories and beloved dishes of my abuela, the design needed to evoke a warm, homey atmosphere.
The goal was to ensure that every guest who dines at Abuelitas feels like a part of the familia. The branding had to capture the essence of Colombian culture, with a focus on familial love and the comforting, inviting ambiance that makes dining at Abuelitas a truly special experience.